Due to continuous improvements in innovation we expect that trends will keep adapting.
As we have seen over the last few years, AI is having a clear effect on the way in which lots of businesses are running. Businesses are using this new innovation to improve efficiency and speed up procedures on a daily basis. Generative AI will continue to be among the most essential emerging trends in business because it is thought that it will have an extremely positive influence on the overall consumer experience. This type of technology is one that just improves over time as generative AI platforms are being run on the technology of large language models. These LLMs are trained on billion pages of existing text, and as they are trained, they end up being more advanced in their ability to create content and react appropriately to consumer requests. There is no doubt that those at SJP will be curious to see how this ever-growing technology will continue to effect business trends for next 10 years.
When we analyze a trends in business meaning, we are basically referring to brand-new developments or patterns that are impacting the performance or focal points of a business. One clear example of this that we have seen recently would be the prominence of e-commerce. Due to varying factors in current times, numerous businesses had to rapidly adjust their company designs and guarantee that they were accessible to online consumers. While the growth of e-commerce has slowed a little, it is still something that every company must be thinking about and definitely a trend that will continue for many years to come. Those at Attivo will be aware that it is necessary for companies to adjust marketing and sales strategies in order to maximise the exceptionally positive impact that e-commerce can have on a company.
Among the important examples in business trends that we have seen just recently would be the growing value that employees put on the ability to have a hybrid working model. We have definitely seen a shift where those who began working remotely wished to keep things that way due to it being more hassle-free for them. They are able to save the time that would be used travelling, have additional personal time at home as they can log off and go straight to family life, in addition to being able to take pleasure in the financial benefits that come with this style of work. While there are numerous differing viewpoints about how effective working from home is, there is no doubt that businesses should know the reality that many workers are particularly trying to find these opportunities. Those at Aviva will definitely be intrigued to see how working models continue to change in the future.